Top 10 CRM Software Comparisons

The Best CRM Software for 2021

Find the best CRM Software for your business. Compare product reviews and features.

1.

Pipedrive

Our score: 9.8 User satisfaction: 100%

Pipedrive is the winner of our Expert's Choice Award. It is a personal sales manager for small, medium-sized, and large businesses that lets you close more deals and improve sales. Built by both salespeople and web developers, it is a practical easy-to-use tool that people with varying tech-savviness can instantly use.

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  • Pricing: $12.50
  • Devices Supported: Windows, Linux, Android, iPhone/iPad, Mac, Web-based
  • Pricing Model: Monthly payment, Annual Subscription
  • Customer Types: Small Business, Medium Business, Freelancers
  • Deployment: Cloud Hosted
2.

Monday

Our score: 9.6 User satisfaction: 98%

Monday.com doesn’t charge per person. Instead, it has prices for groups up to a certain number. For example, a team of up to five people starts at $49 per month. A team of up to 20 people starts at $199 per month. If you have 16 people on your team, you must pay for a plan of up to 20 people. If you have 60 people on your team, you must pay for a plan of up to 100 people. The closer your team size is to the cap, the more reasonable the rates will be.

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  • Pricing: $24
  • Devices Supported: Windows, Android, iPhone/iPad, Mac, Web-based
  • Pricing Model: Monthly payment, Annual Subscription
  • Customer Types: Small Business, Medium Business, Large Enterprises
  • Deployment: Cloud Hosted, Open API
3.

Freshworks

Our score: 9.5 User satisfaction: 97%

An AI-powered CRM that breaks internal silos and enables sales and marketing professionals to gain the right customer insights at the right time across all touchpoints. Includes sales automation, marketing automation, chat, and telephony in one solution.

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  • Pricing: $19
  • Devices Supported: Windows, Linux, Web-based
  • Pricing Model: Annual Subscription
  • Customer Types: Small Business, Large Enterprises, Medium Business
  • Deployment: Cloud Hosted, Open API
4.

Zoho

Our score: 9.4 User satisfaction: 96%

A go-to product for many businesses of different types and sizes, Zoho CRM is a true leader in the CRM software category. It is easy to use from its contact management module to its customer engagement interface. The platform also includes powerful automation and reporting features. It is great for omnichannel CRM.

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  • Pricing: free
  • Devices Supported: Windows, Linux, Android, iPhone/iPad, Mac, Web-based
  • Pricing Model: Free, Monthly payment, Annual Subscription, Quote-based
  • Customer Types: Small Business, Large Enterprises, Medium Business, Freelancers
  • Deployment: Cloud Hosted, Open API
5.

Saleforce

Our score: 9.4 User satisfaction: 96%

Salesforce CRM is a software app that lets you track all customer information and interactions in one location to follow more leads. It has lead management and marketing automation tools to help you improve your conversions. Its powerful integrations with other leading business applications allow you to have a more flexible customer relationship management.

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  • Pricing: $25
  • Devices Supported: Windows, Linux, Android, iPhone/iPad, Mac, Web-based
  • Pricing Model: Monthly payment, Annual Subscription
  • Customer Types: Small Business, Large Enterprises, Medium Business, Freelancers
  • Deployment: Cloud Hosted, Open API
6.

Netsuite

Our score: 9.4 User satisfaction: 97%

A robust CRM solution that boasts of providing companies with a complete 360-degree view of their customers. Equipped with email marketing, compensation management, and more, this gives you a central hub for customer information, knowledge base resources, and team management.

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  • Pricing: by quote
  • Devices Supported: Android, iPhone/iPad, Web-based
  • Pricing Model: Quote-based
  • Customer Types: Small Business, Large Enterprises, Medium Business
  • Deployment: Cloud Hosted
7.

HubSpot

Our score: 9.4 User satisfaction: 96%

HubSpot CRM is the winner of our 2019 Best CRM Award. It has a free CRM platform that offers a powerful set of tools to engage customers and manage CRM-related operations. HubSpot takes care of all customer engagement channels from website traffic to landline calls. It is easy to use and it can integrate with other business systems as well.

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  • Pricing: free
  • Devices Supported: Windows, Android, iPhone/iPad, Mac, Web-based, Windows Mobile
  • Pricing Model: Free
  • Customer Types: Small Business, Large Enterprises, Medium Business
  • Deployment: Cloud Hosted
8.

less Annoying

Our score: 9.3 User satisfaction: 96%

One of the most affordable CRM solutions we tested, Less Annoying offers a surprising amount of flexibility and performance providing some extra value for small business and startups.

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  • Pricing: $15
  • Devices Supported: Windows, Android, iPhone/iPad, Mac, Web-based
  • Pricing Model: Monthly payment
  • Customer Types: Small Business, Freelancers
  • Deployment: Cloud Hosted
9.

Keap

Our score: 9.2 User satisfaction: 97%

Ideal for small businesses where managers wear multiple hats, Infusionsoft by Keap is both the launchpad and the control center for various email marketing and CRM activities.

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  • Pricing: $79
  • Devices Supported: Windows, Android, iPhone/iPad, Mac, Web-based
  • Pricing Model: Monthly payment
  • Customer Types: Small Business, Freelancers
  • Deployment: Cloud Hosted
10.

Activecampaign

Our score: 9.1 User satisfaction: 95%

ActiveCampaign offers a lot of marketing features, which results in a cluttered interface, though that’s balanced by its high quality online support.

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  • Pricing: $15
  • Devices Supported: Windows, Linux, Android, iPhone/iPad, Mac, Web-based, Windows Mobile
  • Pricing Model: Monthly payment, Annual Subscription
  • Customer Types: Small Business, Medium Business, Large Enterprises, Freelancers
  • Deployment: Cloud Hosted

Our Score

Our platform utilizes our proprietary method to gather information about all the products in the CRM Software category to help you choose the best possible app. It evaluates the following metrics: main components, collaboration features, custom elements, available integrations, how easy a software is to use and learn, help & support, how secure a software is, mobility, scores in other media. As of now, Pipedrive CRM is the leader in this category and is recommended by our experts. Following extensive evaluation it got the best results among its competitors and our experts strongly suggest that you include it as one of the solutions for your needs.

9.8

Pipedrive Features

9.6

Monday Features

9.5

Freshworks Features

9.4

Zoho Features

9.4

Saleforce Features

9.4

Netsuite Features

9.4

Hubspot Features

9.3

Lessannoying Features

9.2

Keap Features

9.1

Active campaign

User Satisfaction

A summary of total user satisfaction with the software in our CRM Software category calculated using our unique algorythm that finds customer reviews, comments and opinions across a broad range of social media platforms in order to help you make an informed investment decision.

100%

98%

97%

96%

96%

97%

96%

96%

97%

95%

Pricing

Every vendor in the CRM Software category will offer a different set of pricing packages for its product and every package will include a varied group of features. Below we list the overal pricing for the most affordable plan available for each app. Please note that advanced features may cost extra.

Basic Plan

$12.5

$24

$29

Free

$25

by quote

Free

$15

$79

$15

Pro Plan

$49.9

$48

$85

$35

$75

by quote

$500

$15

$149

$159

Devices Supported

An overview of what type of devices and operating systems are supported by these B2B tools in the CRM Software category, including mobile platforms and web-based solutions.

Windows

Linux

Android

iPhone/iPad

Mac

Web-based

Windows Mobile

Pricing Model

Examine which pricing plans are provided by the vendors in the CRM Software category to see which one suits your business preferences and budget best. Be aware that specific software can provide free or freemium accounts for you to try out first.

Free

Monthly payment

Annual Subscription

Quote-based

Customer Types

An analysis of what groups of clients a given B2B platform in the CRM Software category is designed for, from small businesses and non-profits to large enterprises.

Small Business

Medium Business

Large Enterprises

Freelancers

Deployment

A summary of what types of product deployement are supported by every B2B vendor in the CRM Software category. Even though almost all modern SaaS solutions are cloud-based some services might offer an on-site deployment model too.

Cloud Hosted

Open API

Features

Calendar/Reminder

Email Marketing

Internal Chat Integration

Lead Qualification

Marketing Automation

Task Management

Territory Management

Summary
Reviews